I might like browsing TikTok for funny videos occasionally, but I’m not a fan of the BookTok displays that are taking over in bookstores. For one, many of the books on those displays tend to be hyped books already, and putting them on those displays seems to make them a “must read” for readers.
The reason I have a problem with these BookTok displays is that BookTok is a relatively new thing. Yes, it’s been a few years, but compared to Bookstagram, BookTube, and Book Blogging… it’s the baby of the bunch. However, do we ever see books that are hyped up by these Instagrammers, YouTubers, and Bloggers? No, we don’t. And it’s sad because a lot of work goes into these other platforms that bookish people use.
I find it sad that the books hyped up by these other bookish platforms aren’t recognized like BookTok is. Not only are they more work (in my opinion) but they’ve been around longer and never got a response like BookTok. Bookstores have seemed to blatantly ignore the work of bloggers, Booktagrammers, and BookTubers completely. And as a blogger and Bookstagrammer, that’s a punch to the gut. I do realize that blogs have to have more traction to get books hyped up, but there are many, many hyped up books on Instagram that have undoubtedly influenced readers over the years.
So, there it is. I do not like the BookTok displays at bookstores and will purposely ignore them. That’s me though. Not everyone feels the same and I respect that. I just wanted to throw my opinion out there (and advocate for some BookTube and Bookstagram display action). Let me tell you, if I ever open up a bookstore of my own, I will make sure the other platforms are supported.
Discussion time! What do you think about the BookTok displays in stores? Yay or nay?